Crossville from D&B Tile Covers All Public Areas in Massive Coral Ridge Mall

Toby Holland, Property Manager with Gumberg Asset Management Corp. in Fort Lauderdale and Manager of the recently renovated Coral Ridge Mall in Fort Lauderdale, moved to Florida 30 years ago. When she arrived, one of the first things she did when she remodeled her home was contact D&B Tile Distributors. Little did she realize that 30 years later, she would be overseeing the purchase of thousands of square feet of tile for the Coral Ridge Mall in Fort Lauderdale. Once again, she contacted D&B Tile of Sunrise. “I go way back with D&B Tile. They were the first company I worked with to renovate my home and I always enjoyed working with them. Their products are excellent as is their customer service. “The mall renovation is a multi-year project. We hired the architectural firm of Saltz Michelson for the design work. They recommended D&B Tile and specifically Crossville.” Saltz Michelson Architects is an award- winning architectural firm, providing a full range of architectural and planning services. Their commitment to professionalism and strong project management has allowed them to play a key role in the development of public and private projects throughout Florida. The US Green Building Council awarded Joe DiMaggio Children’s Hospital LEED Gold Certification. Saltz Michelson Architects was the local architect for this project and provided LEED AP services. Saltz Michelson Architects recently completed Delray Place, the redevelopment of an existing 10 acre site into a 110,000 square foot shopping center with Trader Joe’s, SteinMart and Pier 1 Imports as the anchor tenants. “We hired our own contractor for the project here at the mall - Bluewater Builders, Inc., who subcontracted the tile work to SVP Tile. We looked for contractors who have worked in malls. Much of the work was done at night and their ability to handle that was critical in our decision. We found that productivity working at night was not the same as during the day. Often, they were on the job 24 hours a day. They did the entire tearout and installation. There were no problems.” Waterjet cuts were used for the irregularly shaped tiles. The abrasive waterjet’s unique ability allowed the contractor to cut intricate designs at high speed without breakage. “We were very impressed with the Crossville line of tiles and especially enjoyed working with Robert Sutnick, Senior Architectural Representative for Crossville. He was very helpful with the entire project. Also involved from D&B were Heidi Roberts, Architectural and Design Representative and Lou Bautko, Commercial Sales Representative. Special thanks to Martha Alvarez, manager of the Sunrise store who attended the job site meetings and handled the purchase orders and deliveries.” As the first tile manufacturer in Tennessee (est. 1986), Crossville is the leading American manufacturer of beautiful, sustainable solutions that advance the frontiers of tile design. From introducing the nation’s first large-format porcelain tiles, to becoming the first and only net consumer of tile waste materials (meaning they recycle even more than they produce), to developing cutting-edge performance innovations that turn mere surfaces into “breathing” living environments—they are committed to pioneering products and practices that change the way the world views tile. D&B Tile Distributors is the exclusive source for Crossville Tile products in South Florida. “Finally, we opted for the 25 year warranty with Laticrete, which warrants that their adhesive and anti-fracture system will be free from manufacturing defects and will not break down or deteriorate under normal usage for a period of 25 years from the date of purchase when installed in accordance with the written specifications of LATICRETE and industry standard guidelines. That was a major selling point in our decision,” said Toby Holland. Tiles used in this project include Crossville Structure. Three colors were used AV221 Gypsum, AV222 Sandstone and AV223 Shale. Large format rectified 24x24 tiles were used on the floor and 12x12 tiles on the column bases. To see these beautiful tiles, stop by any of our nine conveniently located stores in South Florida or visit our website at Remember, the first step to beautiful design is stepping into D&B Tile. Photographs and article by G. Richard Booth