Atlas Concorde and Atlas USA have been pioneering new tiling options for decades, constantly innovating to bring fresh designs to the market. This 2024 is no different, as they’ve created and launched several new collections like Boost Balance, Beyond Calacatta, and more.
If you're on the hunt for the perfect tile flooring solution in Miami, you’ve landed in the right place. Learn more about these new tile collections and why they’ll become top choices among designers and homeowners.
About Atlas Concorde and Atlas USA
In 2016, Atlas USA was born as a part of Atlas Concorde, blending American and Italian traditions to make products beloved by the US market.
With the introduction of their new products, both Atlas Concorde and Atlas USA reaffirm their dedication to offering premium products to ensure everyone can enjoy stylish and durable tile options.
2024 Product Launches by Atlas USA
Dive into the gorgeous new designs from Atlas USA, created to bring a touch of elegance and style to your home. Each new product combines modern design with classic beauty to become a perfect fit for your floors.
Beyond Calacatta
Beyond Calacatta tiles capture the essence of perfectly balanced Calacatta marble. They feature a surface with angular, wispy veining and a silky background with movement and depth. This interpretation of marble unfolds in five stunning colors, including:
- Classic white
- Ocean white
- Glam white
- Gray
- Black
Beyond Dolomite
As the name suggests, Beyond Dolomite shows the delicate beauty of dolomite in marble, with subtle, linear veins against a smooth background. The color palette features the same five shades as the Calacatta collection, and it’s fit for both indoor and outdoor applications.
Memory Oak
The Memory Oak tile collection is a testament to the American love for wood. Their products have natural colors that replicate the gentle, wavy patterns of wood grains and knots on a smooth, touchable surface.
There are three field tiles available:
- The standard 8” x 40” plank
- The sophisticated 8x40 Chevron plank
- The uniquely grooved 8x40 Spa plank
They also come in white, ash, vanilla, caramel, brown, and moka tones.
The Boost Balance Collection by Atlas Concorde
Aside from the exciting new product launches by Atlas USA, their parent company, Atlas Concorde, has also introduced the stunning Boost Balance collection.
Boost Balance features ceramic tiles that mimic the look of micro-concrete to bring a modern touch to any space. With their smooth, compact nature, you can make them a part of both indoor and outdoor areas.
Here are some features that make Boost Balance tiles a wonderful choice for your floors:
Color Palette
Boost Balance boasts many colors in warm and cold tones, from crisp white to chic grays and anthracite. You can choose from the 10 following shades:
- Pure
- White
- Ivory
- Cream
- Ash
- Moon
- Pearl
- Gray
- Smoke
- Anthracite
Velvet Finish
One of the standout features of the Boost Balance collection is its velvet finish, achieved through revolutionary Velvetech technology.
Velvetech technology was developed by Atlas Concorde and takes inspiration from polished concrete. It's achieved by applying a special coating to the surface of the tiles, creating a velvety smooth texture with semi-opaque highlights.
Unlike traditional surface treatments, which can sometimes feel harsh or abrasive, the velvet finish has a soft and tactile feel that’s gentle on the skin. Therefore, it’s ideal for areas where people will be walking barefoot, such as bathrooms or pool decks.
The semi-opaque highlights also add dimension and create a subtle but striking effect that catches the eye without being overwhelming.
Despite its soft and luxurious feel, Velvetech makes Boost Balance tiles extremely resilient. Your flooring will be able to handle everyday use and extreme temperatures without getting worn out.
Sensitech
Sensitech is a porcelain tile surface crafted using a patented production method by Atlas Concorde. Its goal is to address the challenges of traditional anti-slip coating to create tiles that are both soft, slip-resistant, and easy to clean.
Conventional tiles with high anti-slip coefficients have marked peaks and valleys to create friction. The downside of this safety feature is that your floors end up having a rough texture and are difficult to clean.
Sensitech tackles this issue by introducing microparticles onto the porcelain tile surface. These particles fill all surface cavities while leaving the peaks intact, maintaining the tile's ability to provide traction. As a result, Sensitech renders the ceramic surface smoother and makes walking barefoot more enjoyable.
By feeling the depressions on the surface, Sensitech also stops dust and dirt from getting stuck. You’ll only need a cloth and a regular detergent to get rid of debris, which takes the extra hassle out of your cleaning routine.
Factors to Consider When Choosing Atlas Tiles for Your Project
Selecting the right tile involves a bit more than just picking your favorite color. If you’re interested in the new Atlas collections, let’s explore some key factors to help you choose the perfect one:
Your Space
Before selecting a tile, consider the environment where it will be installed. For high-traffic areas like kitchens or entryways, opt for anti-slip tiles, which offer added traction and stability.
For outdoor spaces like patios or pool decks, outdoor Sensitech tiles are the way to go, thanks to their thicker and more durable construction.
Aesthetic Preferences
Next, think about the look and feel you want your space to have. For a modern and minimalist aesthetic, consider colors white or gray.
On the other hand, if you're aiming for a more classic and timeless vibe, cream tiles and matte finishes are excellent choices.
Lighting Conditions
Light-colored tiles can make a room feel brighter and more spacious, while darker tiles can create a cozy, intimate atmosphere. Consider how natural and artificial light will interact with the tiles throughout the day to create the desired effect.
For instance, in a room with ample natural light streaming in through large windows, lighter-colored tiles like ivory or pearl can amplify the brightness and make the space feel airy and open.
Black or dark gray will work best in a room with limited natural light, such as a basement or windowless bathroom.
Moreover, east-facing rooms may benefit from cooler tones to balance the morning sunlight, while west-facing rooms from warmer ones to complement the evening sun.
Lifestyle and Use
If you have pets or young children, you'll want tiles that are scratch-resistant and easy to clean. Both velvet and matte Sensitech tiles are great options for homes with pets, as they offer both slip resistance and durability.
If you entertain frequently or have a busy household, choose tiles that can handle heavy foot traffic and are resistant to stains and spills.
Don’t Know How to Install Your New Atlas Tiles? Follow These Tips
Installing your new Atlas tiles doesn’t have to be daunting! With these simple tips, you’ll be well on your way to a beautiful, professional-looking finish.
Check for Tile Consistency
Before laying the tiles, check for consistency in color, size, and texture among the boxes of tiles. Mixing tiles from different boxes can help achieve a more uniform appearance and avoid noticeable variations in the finished floor.
Proper Surface Preparation
Ensure the surface is clean, flat, and free of any debris or contaminants. Fill in any cracks or depressions in the substrate and allow it to dry completely before beginning the installation process.
Choose the Right Adhesive
Choose a high-quality, polymer-modified thin-set mortar that is suitable for porcelain tiles and the specific conditions of your installation environment.
Use the Right Tools
Invest in quality tile spacers, a tile cutter or wet saw for cutting tiles to size, a notched trowel for spreading adhesive, and a grout float for applying grout.
Follow Manufacturer Guidelines
Always follow the manufacturer's guidelines and recommendations for installing tiles. Pay attention to factors such as tile orientation, grout joint size, and curing times for a professional-looking finish.
Allow for Expansion Joints
To prevent cracking and ensure the long-term stability of your tile installation, incorporate expansion joints where necessary. Joints allow for natural movement and expansion of the tiles, particularly in large or outdoor installations.
Proper Grouting Techniques
When grouting tiles, use a high-quality grout that is suitable for porcelain tiles and follow the manufacturer's instructions for mixing and application. Check if the grout lines are properly filled and clean off any excess grout before it dries.
Seal the Grout
Once the grout has fully cured, consider sealing it to protect against staining and moisture infiltration. Choose a high-quality grout sealer and follow the manufacturer's instructions for application.
Allow Sufficient Curing Time
After completing the tile installation and grouting, allow sufficient time for the adhesive and grout to cure fully before subjecting the tiles to heavy foot traffic or cleaning.
If you’re hesitant to undertake this project yourself, we offer a referral service to connect you with qualified contractors who can handle the installation for you. They'll make sure your project is done right and up to the highest standards.
Interested in Tile Flooring Options in Miami?
Discover the finest tile selections from top suppliers worldwide, including Atlas Concorde, Atlas USA, and more, exclusively at D&B Tile. With a wide range of premium products available, we're here for all your tiling needs
Contact us or visit one of our locations to explore our extensive collection and find the perfect tiles for your project!